Marketing Manager

Nairobi   |   Full Time

Position: Marketing Manager

Reporting to: General Manager- Nairobi

About SunCulture

Founded in 2012, SunCulture’s vision is to build a world where people take control of their environment in rewarding and sustainable ways. SunCulture does this by developing and commercializing life-changing technology that solves the biggest daily challenges for the world's 570 million smallholder farming households. Over the last 5 years, the company has grown significantly and now employs 100+ people around the world. 

About the role

SunCulture is looking for a qualified Marketing Manager. The ideal candidate will need to manage all marketing for the company and activities within the marketing department. Develop a marketing strategy for the company in line with company objectives. Coordinate marketing campaigns with sales activities. 

Key Responsibilities

  • Develop the marketing strategy and ensure it is in line with SunCulture objectives and within a reasonable budget

  • Analyze and determine the target audience for all marketing campaigns, and monitor marketing campaigns performance

  • Collaborate with internal and external stakeholders to ensure all marketing activities are aligned to SunCulture’s sales strategy

  • Grow revenue by driving traffic on all digital platforms, ensure sales conversion and ROI is obtained across all digital acquisition channels, including paid search, natural search/SEO, affiliate marketing, advertising, and social media marketing

  • Strategically think, plan and implement all promotional campaigns

  • Develop KPIs for bench-marking of marketing activities, evaluating marketing budget, and reporting of marketing activities performance

  • Drive sales through creative and innovative marketing (ie: be the guru in identifying: the latest, best marketing trends, and competitors activities) that will help the business gain visibility in the market


Does this sound like you?

  • Bachelor’s Degree in Marketing, Brand Management, or any related field.

  • 5+ years of work experience with 3+ years in digital marketing experience 

  • A proven track record of driving customer acquisition, storytelling and brand development

  • Basic experience in UI/ UX and image manipulation
  • Strategic thinker with an eye on innovation and a strong business acumen 

  • Strong experience in managing agency relationships

  • Excellent communication and persuasion skills

  • Ability to simplify complex marketing concepts into digestible content

  • Able to work in a dynamic environment with immense pressure

  • Comfortable with ambiguity and able to plan, be organized, and meet deadlines

  • Proactive, collaborative, organized, curious, problem solver with a “can-do” attitude

NB: If Interested in this role please apply by 20th September 2020. Only shortlisted candidates will be contacted.

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